Enjoy more creative freedom with your color services without having to change your booking schedule. b3 Brazilian Bond Builder is a professional tool that can be mixed into any color formulation to help re-attach and build bonds.
Utilizing a scientifically advanced one-step system, b3 Brazilian Bond Builder reinforces the bonds that make up the cellular membrane complex, helping prevent the loss of the cuticle and cortex cells responsible for supporting the structure of the hair. This breakthrough technology helps to dramatically reduce breakage and prevent damage during color services, improving the overall structural integrity of the hair as it helps to prolong color retention and vibrancy.
You must bump up your developer 1 level when using b3 with lightening services.
20 vol for 10 vol results
30 vol for 20 vol results
40 vol for 30 vol results
1 b3 ampoule = 1/4 oz.
Use one scoop (1 oz.) of bleach to 1/4 oz. of b3. Please note some scoop sizes are 1/2 oz.
For bayalage and single process services, you'll use 1/8 oz. of b3.
What is b3 Brazilian Bond Builder?
b3 Brazilian Bond Builder (also known as b3) is a professional tool that can be mixed into all color formulations to build bonds, allowing for more creative freedom in your color services without damage and no added processing time.
What is the science behind b3?
Utilizing a scientifically advanced one-step system, b3 Brazilian Bond Builder reinforces the bonds that make up the cellular membrane complex, helping prevent the loss of the cuticle and cortex cells responsible for supporting the structure of the hair. This breakthrough technology helps to dramatically reduce breakage and prevent damage during color services, improving the overall structural integrity of the hair as it helps prolong color retention and vibrancy. Watch video here.
Is b3 an-add on service in the salon?
No. It is simply mixed into your color formulations to help improve the structural integrity of the hair of the hair with every color service
Will b3 change my color formulas?
When using b3 with lightening services, you will bump your developer up 1 notch. When performing single process color such as base color/toner/gloss services you will continue using your original mixing ratio and add the appropriate amount of b3 according to our manufacturer instructions.
Will I experience longer processing time with b3?
The combined technology and delivery system allows for color services to be performed in a standard color appointment time. That means no change to your booking schedule.
What kind of results can I expect with b3?
Because b3 helps re-attach and builds bonds, you can break color boundaries without damaging the hair. This means more creative freedom while at the same time actually making the hair stronger with every color service.
Can I use heat with b3?
Yes. However, please be aware that since heat speeds up the processing time, it is important that you check on the color more frequently.
Who is an ideal b3 client?
Every color client will benefit from the use of b3. Because color services lift the cuticle layers, b3 reinforces and builds the bonds responsible for sealing those cuticle layers back together, so your clients will see and feel remarkably healthier, stronger hair with every color service and longer lasting vibrant color when b3 is used.
How do I charge for b3?
Because b3 prevents damage and improves the integrity of the hair, you can confidently raise your color service prices as you are giving your clientele noticeably healthier hair and better results. On average, salons are raising color service prices by 35% and often times more.
How should my clients maintain their hair at home?
We recommend using a color-safe, sulfate-free professional care system at home to keep hair in optimum condition between color service appointments.
Do you offer classes on b3?
Because b3 is so easy to use, it eliminates the need for classes or certification. By following manufacturer instructions, you’ll achieve optimum results when adding b3 to your color services. Please see “How do I use b3” above.
What if I have questions about b3?
A knowledgeable customer service representative can be reached at 1-844-366-4333
7:30 am to 6:00 pm (PST) Monday-Friday
8:30 am to 2:30 pm (PST) Saturday