Hydrox Maximum Lift 40 Volume Developer has a thick and easy to handle gel consistency that provides uniform lifting and color deposit for beautiful results. Leaves hair feeling silky smooth.

Features & Benefits:
Stabilized Formula for Gentle, Regular, Extra or Maximum Lift
Thick and easy to apply consistency
Provides uniform lifting and color deposit for beautiful results
Leaves hair feeling silky smooth
Safe to use, trusted by professionals
Used in salons and spas across the United States for over 25 years
Top seller in United States market to 4,500+ retail stores